Erin Reynolds-Turner, standing, and Lauralee Crain possess Fox House Vintage. There are dual locations – one on Sixth Street and one on East High Street, both in Lexington. (Fox House Vintage print by Erica Lee Photograph)
“I wish people to consider outward of a box when it comes to conform and to start sauce for themselves and not for a approach they consider someone wants them to dress.”
— Lauralee Crain
By Sydney Bland
It took a year of training eighth-grade amicable studies for Lauralee Crain to comprehend that her loyal passion was fibbing somewhere in a low recesses of her grandparents’ closet.
That’s where, as a immature girl, she used to puncture by their clothes, looking for what she calls undying and >
So, after a year in a >
“I’ve always wanted to have my possess business,” Crain said, “but we was never dauntless adequate to do it.”
Fox House Vintage
Hours: 11 a.m.–6 p.m. Tuesday–Saturday
Locations: 123 W. Sixth St.; 512 E. High St.
Before opening Fox House Vintage, Crain began entertainment equipment and offered them to Erin Reynolds-Turner. She approached Reynolds-Turner and asked her to consider about starting a business together. The women became business partners in Dec 2013 and launched their initial store in April2014 on Sixth Street, followed by a second in May on High Street in a Woodland Triangle area.
The name Fox House Vintage is a reverence to one of Reynolds-Turner’s tighten friends from high propagandize who upheld away. She and her crony referred to themselves as a “foxes.”
Each store has a possess singular character. Sixth Street is some-more of a end store. Customers contingency find it out, as a store is not in a selling area. High Street, on a other hand, attracts feet traffic, including those who might have never shopped for selected items. Patrons are customarily selling for themselves or looking to buy gifts, Crain said.
The Sixth Street store also offers a broader preference of clothing. When in season, business can squeeze furs, sweaters and jackets. The High Street store is some-more high-end and seasonal. In further to clothing, furniture, home products and valuables are sole there. Business is brisk, as 80 percent of a seat has been sole given May.
One aspect both stores share is pricing. The prices operation from $10 to $50. The equipment come from everywhere,including bartering and people cleaning out a closets of those who have upheld away. A lot of a upscale pieces are also bought on eBay.
If a patron is looking to supplement to a store’s collection, equipment should be 20 years or comparison and in “very good condition.” Crain looks for anything that is musty and will never go out of style. Reynolds-Turner notices splendid patterns, plaids and florals.
Crain wants her business to leave a store with a new mindset. “I wish people to consider outward of a box when it comes to conform and to start sauce for themselves and not for a approach they consider someone wants them to dress,” pronounced Crain.
The women devise to open a third store that focuses on furniture, eventuality formulation and design. It is renouned to incorporate selected seat into eventuality planning, Crain said.
Fox House Vintage co-owner Lauralee Crain looks for ‘funky’ equipment Fox House Vintage. Her business partner, Erin Reynolds-Turner, is drawn some-more to splendid patterns, plaids and florals. (Photo by Sydney Bland)
KyForward asked Crain about her business model.
Q. What separates we from other tiny businesses?
A: There are a few selected stores in this town, though we unequivocally wish that there were more. For example, people go to Nashville to emporium vintage. We would adore if Lexington had that kind of lift where people suspicion of us as a selected destination. We like to make a things some-more wearable with things that we can brew with your complicated wardrobe given that’s how we dress and that’s what we see people doing in conform magazines. We might get a three-piece 1970s convenience suit, though we are going to lift it detached and cost a shirt, coupler and pants. People are not sauce in finish relating outfits anymore.
Q. How do we stay concerned in a community?
A: When we stay concerned in a village it is by people who are exploring conform and ancillary other tiny business owners. We are asked to attend in conform shows; conform shoots for a Herald Leader or opposite magazines in town; and to present a present label to a wordless auction. We like to see what people do with a things that we have here given we see it as moving for others. This village on High Street has been unequivocally fun to be detached of given there are so many tiny business owners.
Q. How do we marketplace yourself?
A: We are in The Scout Guide, and Instagram is a enchanting promotion venue. We can post what we have right now on Instagram, and people can ask about a distance and a price. It is a unequivocally good approach to sell given we are promotion photos some-more than words.
Q. What is one of your proudest moments while working?
A: The other day and it was really subtle. Our accountant emailed us and said, “Is it loyal that we guys have tripled your sales given April?” It was a initial time that we called home and said, “Hey, we achieved something in a final 3 months.” we called and told my grandparents a news.
Sydney Bland is a youth during Hampton University in Virginia.